Successful, profitable selling in ultra tough economic conditions are very different than selling in ‘normal’ times. But, you know that first hand, don’t you?

Most of your customers and prospects’ are more risk-averse, cautious and slower to make decisions. Demands for price and terms concessions exerted on you seem endless and escalating.

In your gut you know that if your selling strategies aren’t changed during these extraordinary times, your business is set up for continued frustration, missed revenue estimates, declining profit margins and worst of all, the ultimate business killer – chronic, agonizing diminished cash flow!

Simply put, you know that your business must make some fundamental changes if you’re going to make it to the other side of this economic tsunami but you’re not sure exactly what those changes should be.

(That’s a tough and lonely reality to walk around with. Just because you’re not alone doesn’t make it any easier.  Knowing that something needs to be done and being unsure about what it is or what to do other than ‘work harder’ is rough on anybody.)

Dave Bruno and Bob Hartung, the co-founders of The CEO School have a combined 40 years of experience helping small businesses improve their operating and financial results performance. We have a clear, proven pathway to share with you. We will help you make the changes needed to improve your business results by improving your businesses’ selling activities.

Imagine that you were 100% crystal clear about ...

• How and why your sales landscape has changed since 2008
• What has happened inside your customer’s buying decision processes since the economic collapse
• When a ‘sale’ is actually a ‘sale’ in today’s uncertain business and economic climate 
• 4 concrete steps that you must take in 2012 to ensure that your selling activities actually serve your business survival

How would that knowledge, action clarity and roadmap change your odds of being in the game when the economic winds shift from scarcity to abundance again?

You can do it. We know you can. You just need to learn how.

In this FREE 1-hour TeleClass you’ll learn... 

1. How to change your organizational mind, your actions and your selling outcomes in 2012
2. What the 4 Critical Steps Are To Better Selling in 2012 for your business
3. How to reduce or eliminate the unending customer demands for more of everything
4. How to ensure that your sales are actually profitable for your business rather than a nasty ‘after the fact’ break-even or worse surprise 

In short, The CEO School’s Free TeleClass will give you strategies, tools and ideas to optimize your selling time and stop wasting valuable resources on customers and prospects who simply aren’t worth it.

(Yes. You got that right … in today’s extremely troubled economy you may not want every sale even if you could get it.)

Please note (really important stuff here). This class is geared towards the business owners and leaders who can make decisions about the strategy and directions of their business’ sales direction. This is not for sales people who do not have such organizational authority.

Additional Details… 

Duration: Just 59 Minutes

Format: Live TeleClass conducted over the telephone (Participate from anywhere)

Time: 12:00 to 12:59pm Central Standard Time

Cost: None

Session Recording: TeleClass will be recorded and will be made available at no charge to registered participants within 48 hours of the class date.  If you miss the live session or want to review it afterwards you can listen to it at your leisure at any time.